RCS templates

An RCS template is the message you send in an RCS broadcast: plain text, a single rich card, or a carousel of cards with buttons. Create it under RCS → Templates → Create template; it can be sent once it shows Approved.

#Create a template

1. Open RCS in the sidebar and go to the Templates tab.
2. Create a template and choose its type:
   • Plain Text: a text message, up to 3050 characters.
   • Standalone Card: one card with media, title, description and buttons.
   • Carousel: 2 to 10 cards the customer swipes through, in Small or Medium width.
3. Save. The template shows Pending until approved, then Approved (or Rejected).

#Buttons

Up to 4 per card. Available types: Reply, Open URL, Show Location, Find Nearby, Ask for Location, Dialer and Add to Calendar.

#Limits

#Tips

• Put the action in the first button. Most taps land there.
• Use a carousel for catalogues: one product per card, with Open URL to the product page.
• Keep a WhatsApp or RCS fallback on broadcasts for phones that don't support RCS. See Broadcast fallback.

#Common questions

#How many cards can an RCS carousel have?

From 2 to 10 cards, in Small or Medium width.

#Why was my RCS message rejected?

A common cause is a button label over 25 characters. The operator rejects the whole message if any label is too long.

#Can I send a PDF on RCS?

Not inside a card. Card media can be an image (JPG, PNG, GIF) or a video.

#When is an RCS message charged as Rich?

A plain text message over 160 characters is charged at the Rich message rate instead of the Basic rate.