What is the best way to send bulk WhatsApp messages in India?
Send them through the WhatsApp Business API, with Meta-approved templates, to customers who have opted in. Slovio Campaigns is WhatsApp marketing software that does this from one screen: choose a CRM segment, pick an approved template, schedule the send and track delivery, reads and replies. Contacts the WhatsApp message does not reach can receive the same campaign on RCS automatically.
Is bulk WhatsApp messaging allowed?
Yes, when it goes through the WhatsApp Business API with templates Meta has approved, to people who agreed to hear from you. Meta reviews each template and can restrict numbers whose messages are often blocked or reported. Slovio Campaigns sends only approved templates through the official API and reports delivery, reads and replies for every campaign.
Why do free bulk WhatsApp senders get numbers banned?
Free bulk senders usually automate the ordinary WhatsApp or WhatsApp Business app, which is against WhatsApp’s terms, so numbers that send in bulk that way get restricted or banned. Slovio sends broadcasts through the official WhatsApp Business API with Meta-approved templates, which is the route WhatsApp provides for businesses messaging customers at scale.
How does fallback between WhatsApp and RCS work?
Slovio checks which contacts did not receive the first message and, after the wait you set, creates a linked fallback campaign that reaches them on the other channel, for example RCS when WhatsApp was not delivered. There is no second list to build, and fallback deliveries are reported separately. Fallback runs between WhatsApp and RCS only.
What do WhatsApp template categories mean?
Meta sorts WhatsApp templates into three categories: marketing for offers and announcements, utility for updates about an order or account, and authentication for one-time passcodes. The category affects how Meta reviews and prices the message. In Slovio you use approved templates in each campaign, and variables personalise every message with the contact’s own details.
How much does a WhatsApp broadcast cost?
Slovio prices broadcast messages per channel and per country, and shows the cost of a campaign before you send it. Charges are deducted from your prepaid Slovio wallet, and a fallback campaign is priced at the rates of the channel it sends on. See the Slovio pricing page for current plans and rates.
Which channels can Slovio Campaigns send on?
Slovio Campaigns sends broadcasts on WhatsApp, RCS and SMS. For contacts who did not receive a WhatsApp or RCS message, Slovio can fall back to the other of those two channels automatically. SMS broadcasts in India use DLT-registered sender IDs and templates, and every campaign reports delivery by channel and country.
Can I target a segment of my contacts with Slovio Campaigns?
Yes. Slovio Campaigns sends to audience segments built in Slovio CRM from tags, custom attributes and activity, such as customers who ordered in the last 30 days. Each broadcast reaches only the contacts it is meant for, and the same segment can be reused for later campaigns or as a condition in Slovio Automation.